PRODUCT IDENTITY: New Orleans Roast Pure French Chicory is offered as ground chicory and presents 100% pure ground chicory that can be brewed alone or blended with coffee. The physical form is stated clearly so shoppers can distinguish it from other variations, while the current package and offer details provide the exact size, pack count, ingredients, and preparation information.
CUP PROFILE: This Pure French Chicory family is characterized by deep, earthy and nutty roasted-chicory character. These words describe the intended brewed-coffee or beverage experience; they do not by themselves establish that named desserts, nuts, chocolate, alcohol, fruit, spices, dairy, or other flavor references are physical ingredients.
BREW IT TWO WAYS: Prepare pure ground chicory on its own for a naturally caffeine-free cup, or measure a portion into ground coffee to create a personal coffee-and-chicory blend. Follow the package directions first, then adjust gradually until the roasted chicory character suits your taste.
NEW ORLEANS CHICORY TRADITION: Ground chicory has a longstanding place in New Orleans coffee culture. This 100% pure chicory format can be brewed on its own for a caffeine-free cup or measured into coffee to create a personalized coffee-and-chicory blend.
☕As a starting point, any baking recipe that lists coffee for flavoring in the batter, filling or icing can be substituted with chicory, preferably brewed before being added to the recipe.
