{"product_id":"madison-reed-radiant-hair-color-kit-7rc-light-ginger-red-ppd-free-ammonia-free-permanent-dye-1-pack","title":"Madison Reed Radiant Hair Color Kit - 7RC Light Ginger Red | PPD-Free, Ammonia-Free Permanent Dye, 1 Pack","description":"\u003cul\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e VIVID, BOLD COLOR WITHOUT GRAY COVERAGE - Delivers rich, vibrant permanent color for bold and brilliant all-over results. This shade is not formulated for gray coverage - it's designed for those focused on maximum color intensity and shine.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e PERFECT FOR ALL-OVER COLOR REFRESH - Ideal for all-over color application and root touch-ups. Note: not intended for gray coverage. Salon-quality formula from the same professional color used in Madison Reed Hair Color Bars.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e SMART 8-FREE FORMULA - Free from ammonia, parabens, resorcinol, PPD, phthalates, gluten, SLS, and titanium dioxide. Get gorgeous, long-lasting permanent color without the harsh ingredients found in traditional box dyes.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e NOURISHING INGREDIENTS FOR HEALTHY-LOOKING HAIR - Enriched with keratin, argan oil, and ginseng root extract to leave hair feeling soft, shiny, and conditioned - not dry or damaged like with conventional color.  \u003c\/span\u003e\u003c\/li\u003e  \u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e TESTED FOR YOUR PEACE OF MIND — Dermatologist-tested, cruelty-free, and Leaping Bunny certified. Kit includes Radiant Cream Color, Conditioning Color Activator, gloves, cap, barrier cream, and detailed instruction booklet. Subscribe \u0026amp; Save for automatic deliveries on your schedule — most customers recolor every 4–6 weeks  \u003c\/span\u003e\u003c\/li\u003e  \u003c\/ul\u003e\u003cbr\u003e\u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 11: FAQs - Common Styles (All Devices)\n *\/\n\n.aplus-v2 .premium-aplus-module-11 {\n    background: #fff;\n    position: relative;\n}\n\n.aplus-v2 .premium-aplus-module-11.aplus-secondary-color {\n    background: #000;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question,\n.aplus-v2 .premium-aplus-module-11 .aplus-answer {\n    display: block;\n    width: 100%;\n    margin: 0;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-answer {\n    visibility: hidden;\n    opacity: 0;\n    height: 0;\n    transition: display 0.1s linear, opacity 0.1s linear, height 0.1s linear;\n    transition-behavior: allow-discrete;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-active .aplus-answer {\n    visibility: visible;\n    opacity: 1;\n    height: auto;\n    height: calc-size(auto);\n    min-height: 40px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-list {\n    margin: 0;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block {\n    position: relative;\n    list-style-type: none;\n    cursor: pointer;\n    border: 2px solid #E6E6E6;\n    background: #fff;\n    border-radius: 3px;\n    margin-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-11.aplus-secondary-color .faq-block {\n    border: none;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question::before,\n.aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n    text-align: center;\n    border-radius: 3px;\n    display: inline-block;\n    font-weight: 500;\n    position: absolute;\n    color: #fff;\n    top: 10px;\n    left: 10px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .aplus-question::before,\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n    right: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question::before {\n    content: \"Q\";\n    background: #505050;\n    transition: background 0.1s linear;\n    z-index: 2;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n    content: \"A\";\n    background: #DF7600;\n    color: #000000;\n    z-index: 1;\n    transform: translateY(0px);\n    transition: transform 0.1s linear;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block.aplus-active .aplus-question::before {\n    background: #404040;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block.aplus-active .aplus-answer::before {\n    transform: translateY(40px);\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-arrow {\n    position: absolute;\n    top: 25px;\n    border: 10px solid transparent;\n    border-top-color: #505050;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .faq-arrow {\n    right: auto;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-active .faq-arrow {\n    top: 15px;\n    border-top-color: transparent;\n    border-bottom-color: #404040;\n}\n\n\u003c\/style\u003e\n      \u003cstyle type=\"text\/css\"\u003e\n\n.aplus-v2 .premium-aplus-module-2 .premium-background-wrapper {\n    position: relative;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper {\n    position: absolute;\n    width: 50%;\n    height: 100%;\n    top: 0;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right {\n    left: 50%;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right {\n    left: auto;\n    right: 50%;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.secondary-color {\n    color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background {\n    padding: 20px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .aplus-module-2-topic {\n    padding-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .aplus-module-2-heading {\n    padding-bottom: 20px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .aplus-module-2-description {\n    line-height: 1.5em;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.white-background {\n    background: rgba(255,255,255,0.5);\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background {\n    background: rgba(0,0,0,0.5);\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background h1,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background h5,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ol,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ul,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ol .a-list-item,\n.aplus-v2 .premium-aplus-module-2 .premium-intro-background.black-background ul .a-list-item {\n  color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-content-container {\n    display: table;\n    height: 100%;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.left .premium-intro-content-container {\n    padding-left: 40px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.left .premium-intro-content-container {\n\tpadding-left: 0px;\n\tpadding-right: 40px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right .premium-intro-content-container {\n    padding-right: 40px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-2 .premium-intro-wrapper.right .premium-intro-content-container {\n    padding-right: 0px;\n    padding-left: 40px;\n}\n\n.aplus-v2 .premium-aplus-module-2 .premium-intro-content-column {\n    display: table-cell;\n    vertical-align: middle;\n}\n\n\n\u003c\/style\u003e\n            \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium modules global styles\n *\/\n.aplus-v2.desktop {\n  max-width: 1464px;\n  min-width: 800px;\n  margin-left: auto;\n  margin-right: auto;\n  word-wrap: break-word;\n  overflow-wrap: break-word;\n  word-break: break-word;\n}\n\/* Undo this for tech-specs because it breaks table layout *\/\n.aplus-v2.desktop .premium-aplus .aplus-tech-spec-table { word-break: initial; }\n\n.aplus-v2 .premium-aplus,\n.aplus-v2 .premium-aplus .aplus-h1,\n.aplus-v2 .premium-aplus .aplus-h2,\n.aplus-v2 .premium-aplus .aplus-p1,\n.aplus-v2 .premium-aplus .aplus-p2,\n.aplus-v2 .premium-aplus .aplus-p3,\n.aplus-v2 .premium-aplus .aplus-accent1,\n.aplus-v2 .premium-aplus .aplus-accent2\n{ font-family: Arial, sans-serif; }\n\n.aplus-v2 .premium-aplus,\n.aplus-v2 .premium-aplus .aplus-h1,\n.aplus-v2 .premium-aplus .aplus-h2,\n.aplus-v2 .premium-aplus .aplus-p1,\n.aplus-v2 .premium-aplus .aplus-p2,\n.aplus-v2 .premium-aplus .aplus-p3,\n.aplus-v2 .premium-aplus .aplus-accent1,\n.aplus-v2 .premium-aplus .aplus-accent2\n{ font-family: inherit; }\n\n\/* type *\/\n.aplus-v2 .premium-aplus .aplus-h1 { font-size: 32px; line-height: 1.2em; font-weight: 500; }\n.aplus-v2 .premium-aplus .aplus-h2 { font-size: 26px; line-height: 1.25em; font-weight: 500; }\n.aplus-v2 .premium-aplus .aplus-h3 { font-size: 18px; line-height: 1.25em; font-weight: 500; }\n.aplus-v2 .premium-aplus .aplus-p1 { font-size: 20px; line-height: 1.3em; font-weight: 300; }\n.aplus-v2 .premium-aplus .aplus-p2 { font-size: 16px; line-height: 1.4em; font-weight: 300; }\n.aplus-v2 .premium-aplus .aplus-p3 { font-size: 14px; line-height: 1.4em; font-weight: 300; }\n.aplus-v2 .premium-aplus .aplus-accent1 { font-size: 16px; line-height: 1.4em; font-weight: 600; }\n.aplus-v2 .premium-aplus .aplus-accent2 { font-size: 14px; line-height: 1.4em; font-weight: 600; }\n\n\/* spacing *\/\n.aplus-v2 .aplus-container-1 { padding: 40px; }\n.aplus-v2 .aplus-container-1-2 { padding: 40px 80px; }\n.aplus-v2 .aplus-container-2 { padding: 80px; }\n.aplus-v2 .aplus-container-3 { padding: 40px 0; }\n\n\/* Display *\/\n.aplus-v2 .premium-aplus .aplus-display-table { display: table; }\n.aplus-v2 .premium-aplus .aplus-display-table-cell { display: table-cell; }\n.aplus-v2 .premium-aplus .aplus-display-inline-block { display: inline-block; }\n\n\/* Aplus display table with min-width 1000px and fill remaining space inside parent *\/\n.aplus-v2.desktop .premium-aplus .aplus-display-table-width { min-width: 1000px; width: 100% }\n\n\/**\n* Padding and margin for element should be 10, 20, 40, or 80 px. Considering mini 10, small 20, medium 40, large 80.\n*\/\n\n\u003c\/style\u003e\n      \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 11: FAQs\n *\/\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question {\n    line-height: 25px;\n    padding-bottom: 10px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block {\n    padding: 10px 80px 15px 100px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .faq-block {\n    padding-left: 80px;\n    padding-right: 100px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-block.aplus-active {\n    padding-bottom: 35px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .aplus-question::before,\n.aplus-v2 .premium-aplus-module-11 .aplus-answer::before {\n    width: 80px;\n    line-height: 40px;\n    font-size: 25px;\n}\n\n.aplus-v2 .premium-aplus-module-11 .faq-arrow {\n    right: 40px;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-11 .faq-arrow {\n    left: 40px;\n}\n\n\u003c\/style\u003e\n             \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 12: Nav Carousel\n *\/\n\n.aplus-v2 .premium-aplus-module-12 .aplus-carousel-card {\n    position: relative;\n    width: 100%;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-carousel-container {\n    position: relative;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-image-carousel-container {\n    \/* Match the aspect ratio of the desktop image uploaded via the editor (1464px x 600px) *\/\n    padding-top: calc(600 \/ 1464 * 100%); \/* ~40.983% *\/\n    height: 0;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-image-carousel-container \u003e div {\n    position: absolute;\n    width: 100%;\n    height: 100%;\n    top: 0;\n    left: 0;\n}\n\n\/* Override AUI styles. It poorly attempts to measure the slide heights before waiting until images load. *\/\n.aplus-v2 .premium-aplus-module-12 .a-carousel-viewport {\n    height: 100% !important;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-card-image img {\n    width: 100%;\n    height: auto;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-card-details-wrapper {\n    position: absolute;\n    top: 0;\n    width: 50%;\n    height: 100%;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-card-detail {\n    display: table;\n    width: 100%;\n    height: 100%\n}\n\n.aplus-v2 .premium-aplus-module-12 .card-description {\n    text-align: left;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-12 .card-description {\n    text-align: right;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-table-cell {\n    display: table-cell;\n    vertical-align: middle;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-text-background {\n    padding: 20px;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-text-background-color {\n    background: rgba(0, 0, 0, 0.5);\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-text-background-color,\n.aplus-v2 .premium-aplus-module-12 .aplus-text-background-color h1,\n.aplus-v2 .premium-aplus-module-12 .aplus-text-background-color h5,\n.aplus-v2 .premium-aplus-module-12 .aplus-text-background-color ol,\n.aplus-v2 .premium-aplus-module-12 .aplus-text-background-color ul,\n.aplus-v2 .premium-aplus-module-12 .aplus-text-background-color ol .a-list-item,\n.aplus-v2 .premium-aplus-module-12 .aplus-text-background-color ul .a-list-item {\n    color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-12 .description {\n    margin-top: 20px;\n}\n\n\/* nav *\/\n.aplus-v2 .premium-aplus-module-12 .aplus-carousel-actions {\n    position: absolute;\n    top: 20px;\n    width: 100%;\n    text-align: center;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-goto-btn {\n    display: inline-block;\n    margin: 7px 10px;\n    cursor: pointer;\n    border-radius: 30px;\n    border: 2px solid #000;\n    line-height: 2.5em;\n    min-width: 200px;\n    background-color: #fff;\n    white-space: nowrap;\n    color: #000;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-carousel-index {\n    display: none;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-goto-btn.aplus-active {\n    border-color: #fff;\n    background-color: #000;\n    color: #fff;\n}\n\n\/**\n * Regimen template specific css\n *\/\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-12 .aplus-goto-btn.regimen {\n    text-align: right;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-carousel-actions.regimen {\n    text-align: right;\n    top: 50%;\n    width: 250px;\n    right: 75px;\n    -webkit-transform: translateY(-50%);\n    -moz-transform: translateY(-50%);\n    -o-transform: translateY(-50%);\n    transform: translateY(-50%);\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-12 .aplus-carousel-actions.regimen {\n    text-align: left;\n    top: 50%;\n    left: 75px;\n    right: auto;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-goto-btn.regimen {\n    display: inline-block;\n    margin: 10px 10px;\n    cursor: pointer;\n    border-radius: 30px;\n    border: 2px solid #000;\n    width: 220px;\n    background-color: #fff;\n    padding: 2px 0 2px;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-goto-btn.regimen.aplus-active {\n    border-color: #fff;\n    background-color: #000;\n    color: #fff;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-goto-btn.regimen.aplus-active .aplus-carousel-index {\n    color: inherit;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-goto-btn.regimen.aplus-active .aplus-carousel-label {\n    color: inherit;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-carousel-actions .regimen .aplus-carousel-index {\n    display: inline-block;\n    width: 12px;\n    color: #000;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-carousel-actions .regimen .aplus-carousel-label {\n    color: #000;\n}\n\nhtml[dir=\"rtl\"] .aplus-v2 .premium-aplus-module-12 .aplus-carousel-actions .regimen .aplus-carousel-index {\n    margin-left: 0px;\n    margin-right: 6px;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-headline-top.regimen {\n    position: absolute;\n    top: 0;\n    left: 0;\n    width: 100%;\n    background-color: #000;\n    opacity: 0.5;\n    text-align: center;\n}\n\n.aplus-v2 .premium-aplus-module-12 .aplus-headline-top.regimen .aplus-headline {\n    color: #fff;\n    line-height: 2em;\n}\n\n\/**\n * Navigation template specific css\n *\/\n\n.aplus-v2 .premium-aplus-module-12--top-nav .aplus-carousel-actions {\n    background-color: rgba(0, 0, 0, 0.8);\n    top: 0px;\n}\n\n.aplus-v2 .premium-aplus-module-12--top-nav .aplus-goto-btn {\n    padding: 8px;\n    color: #fff;\n    background-color: transparent;\n    border: none;\n}\n\n.aplus-v2 .premium-aplus-module-12--top-nav .aplus-goto-btn.aplus-active {\n    text-decoration: underline;\n    text-underline-offset: 0.8em;\n    text-decoration-thickness: 3px;\n    background-color: transparent;\n    border: none;\n}\n\u003c\/style\u003e\n      \u003cstyle type=\"text\/css\"\u003e\n\n\/**\n * Premium-module 6: Comparison table - Three column\n *\/\n\n.aplus-v2 .premium-aplus-module-6 .aplus-heading {\n    padding-bottom: 20px;\n}\n\n.aplus-v2 .premium-aplus-module-6 .comparison-heading-row {\n    border-bottom: 2px solid #000;\n}\n\n.aplus-v2 .premium-aplus-module-6 .aplus-link {\n    text-decoration: none;\n    display: block;\n}\n\n.aplus-v2 .premium-aplus-module-6 .aplus-title {\n    padding: 10px 0;\n}\n\n.aplus-v2 .premium-aplus-module-6 .comparison-column {\n    padding: 20px 0 0 20px;\n}\n\n\u003c\/style\u003e\n           \u003cdiv class=\"aplus-content-wrapper\"\u003e\n                            \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\" data-csa-c-id=\"38yqcx-pxscyg-cxihk2-pucp4t\"\u003e\n                             \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e                                   \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e  \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e                                     \u003cimg alt=\"madison reed is a female founded company\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/89aa74b2-1eb3-452c-a9bb-2f5104fdbeed.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003cnoscript\u003e\u003cimg alt=\"madison reed is a female founded company\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/89aa74b2-1eb3-452c-a9bb-2f5104fdbeed.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003c\/noscript\u003e  \u003c\/div\u003e   \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                  \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\" data-csa-c-id=\"j53hr3-7gtwc2-i6czvc-iyeoji\"\u003e\n                             \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e                                   \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e  \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e                                     \u003cimg alt=\"ingredients\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/397c3a3a-6a19-4a78-aba9-5d6f194a02a9.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003cnoscript\u003e\u003cimg alt=\"ingredients\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/397c3a3a-6a19-4a78-aba9-5d6f194a02a9.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003c\/noscript\u003e  \u003c\/div\u003e   \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                  \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-2-fullbackground-image aplus-premium\" cel_widget_id=\"aplus-premium-module-2-fullbackground-image\" data-csa-c-id=\"ek0597-jzxcvn-oauvcb-aikh4a\"\u003e\n                             \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-2\"\u003e                                   \u003cdiv class=\"a-section a-spacing-none premium-background-wrapper\"\u003e  \u003cdiv class=\"a-section a-spacing-none background-image\"\u003e                                     \u003cimg alt=\"Madison Reed is Free of Harsh ingredients\" src=\"https:\/\/images-na.ssl-images-amazon.com\/images\/G\/01\/x-locale\/common\/grey-pixel.gif\" class=\"a-lazy-loaded\" data-src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/55c3cf3b-d283-4308-8e76-da5194258b7f.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003cnoscript\u003e\u003cimg alt=\"Madison Reed is Free of Harsh ingredients\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/55c3cf3b-d283-4308-8e76-da5194258b7f.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e\u003c\/noscript\u003e  \u003c\/div\u003e   \u003c\/div\u003e \u003cdiv class=\"a-section a-text-center\"\u003e                                  \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-12-regimen-carousel aplus-premium\" cel_widget_id=\"aplus-premium-module-12-regimen-carousel\" data-csa-c-id=\"fsl27x-5b43yr-iargsr-ih309y\"\u003e\n                               \u003cajsp:map var=\"carouselContainerAria\" roledescription=\"carousel\" label=\"Featured content carousel\"\u003e\n\n                                  \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-12\"\u003e \u003cdiv data-module-id=\"3\" class=\"a-section a-spacing-none aplus-carousel-container\"\u003e \u003cdiv id=\"premium-aplus-12-carousel-3-id\" data-a-carousel-options='{\"peek_percentage\":0,\"minimum_gutter_width\":0,\"show_partial_next\":false,\"name\":\"premium-aplus-12-carousel-3\"}' data-a-display-strategy=\"single\" data-a-transition-strategy=\"slideCircular\" role=\"region\" aria-roledescription=\"carousel\" class=\"a-begin a-carousel-container a-carousel-display-single a-carousel-transition-slideCircular aplus-image-carousel-container\"\u003e\n\u003cinput autocomplete=\"on\" type=\"hidden\" class=\"a-carousel-firstvisibleitem\"\u003e  \u003cdiv class=\"a-row a-carousel-controls a-carousel-row a-carousel-has-buttons a-carousel-overlay-buttons a-carousel-rounded-buttons\"\u003e\u003cdiv class=\"a-carousel-row-inner\"\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-left\"\u003ePrevious page\u003c\/div\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-center\"\u003e\u003cdiv class=\"a-carousel-viewport\" aria-roledescription=\"slide\"\u003e\u003col class=\"a-carousel\" role=\"list\"\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-card\" aria-setsize=\"5\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                     \u003cimg alt=\"madison reed radiant hair color kit\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/bbf9dbd2-4664-4168-b8a1-d3ae6b272e0d.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e  \u003c\/div\u003e      \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-card\" aria-setsize=\"5\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                     \u003cimg alt=\"madison reed colorsolve shampoo and conditioners\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/b1df3ad1-b5d9-419e-b2ad-63eec9c17dca.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e  \u003c\/div\u003e      \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-card\" aria-setsize=\"5\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                     \u003cimg alt=\"Color Reviving Gloss\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/2efa1699-a922-4218-988a-38fef4de8ff1.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e  \u003c\/div\u003e      \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-card\" aria-setsize=\"5\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                     \u003cimg alt=\"madison reed color therapy hair mask\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/b1cb3a97-a877-44e6-b05b-ce34737f336d.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e  \u003c\/div\u003e      \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-card\" aria-setsize=\"5\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                     \u003cimg alt=\"madison reed root perfection\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/99d4a83d-83c9-40b4-9602-1449feb0d2bf.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e  \u003c\/div\u003e      \u003c\/li\u003e   \u003c\/ol\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-right\"\u003eNext page\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e \u003cspan class=\"a-end aok-hidden\"\u003e\u003c\/span\u003e\n\u003c\/div\u003e   \u003cdiv class=\"aplus-headline-top regimen\"\u003e\n                                                        \u003c\/div\u003e\n              \u003cdiv id=\"aplus-carousel-actions-3\" aria-label=\"tablist section\" class=\"a-section aplus-carousel-actions regimen\" role=\"tablist\"\u003e       \u003cspan class=\"a-button a-button-search aplus-goto-btn regimen aplus-goto-btn-3 aplus-active\" id=\"a-autoid-25\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003cbutton role=\"tab\" class=\"a-button-text a-text-left\" type=\"button\" id=\"a-autoid-25-announce\"\u003e  \u003cspan class=\"aplus-accent2 aplus-carousel-index\"\u003e1\u003c\/span\u003e \u003cspan class=\"aplus-accent2 aplus-carousel-label\"\u003eCOLOR\u003c\/span\u003e \u003c\/button\u003e\u003c\/span\u003e\u003c\/span\u003e       \u003cspan class=\"a-button a-button-search aplus-goto-btn regimen aplus-goto-btn-3\" id=\"a-autoid-26\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003cbutton role=\"tab\" class=\"a-button-text a-text-left\" type=\"button\" id=\"a-autoid-26-announce\"\u003e  \u003cspan class=\"aplus-accent2 aplus-carousel-index\"\u003e2\u003c\/span\u003e \u003cspan class=\"aplus-accent2 aplus-carousel-label\"\u003ePROTECT\u003c\/span\u003e \u003c\/button\u003e\u003c\/span\u003e\u003c\/span\u003e       \u003cspan class=\"a-button a-button-search aplus-goto-btn regimen aplus-goto-btn-3\" id=\"a-autoid-27\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003cbutton role=\"tab\" class=\"a-button-text a-text-left\" type=\"button\" id=\"a-autoid-27-announce\"\u003e  \u003cspan class=\"aplus-accent2 aplus-carousel-index\"\u003e3\u003c\/span\u003e \u003cspan class=\"aplus-accent2 aplus-carousel-label\"\u003eREFRESH\u003c\/span\u003e \u003c\/button\u003e\u003c\/span\u003e\u003c\/span\u003e       \u003cspan class=\"a-button a-button-search aplus-goto-btn regimen aplus-goto-btn-3\" id=\"a-autoid-28\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003cbutton role=\"tab\" class=\"a-button-text a-text-left\" type=\"button\" id=\"a-autoid-28-announce\"\u003e  \u003cspan class=\"aplus-accent2 aplus-carousel-index\"\u003e4\u003c\/span\u003e \u003cspan class=\"aplus-accent2 aplus-carousel-label\"\u003eTREAT\u003c\/span\u003e \u003c\/button\u003e\u003c\/span\u003e\u003c\/span\u003e       \u003cspan class=\"a-button a-button-search aplus-goto-btn regimen aplus-goto-btn-3\" id=\"a-autoid-29\"\u003e\u003cspan class=\"a-button-inner\"\u003e\u003cbutton role=\"tab\" class=\"a-button-text a-text-left\" type=\"button\" id=\"a-autoid-29-announce\"\u003e  \u003cspan class=\"aplus-accent2 aplus-carousel-index\"\u003e5\u003c\/span\u003e \u003cspan class=\"aplus-accent2 aplus-carousel-label\"\u003eTOUCH UP\u003c\/span\u003e \u003c\/button\u003e\u003c\/span\u003e\u003c\/span\u003e   \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e       \u003c\/ajsp:map\u003e\n\u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-12-nav-carousel aplus-premium\" cel_widget_id=\"aplus-premium-module-12-nav-carousel\" data-csa-c-id=\"9uf0z4-d0szzb-j9vqon-ghqrei\"\u003e\n                                                                  \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-12 premium-aplus-module-12--top-nav\"\u003e \u003cdiv data-module-id=\"4\" class=\"a-section a-spacing-none aplus-carousel-container\"\u003e \u003cdiv id=\"premium-aplus-12-carousel-4-id\" data-a-carousel-options='{\"peek_percentage\":0,\"minimum_gutter_width\":0,\"show_partial_next\":false,\"name\":\"premium-aplus-12-carousel-4\"}' aria-label=\"Featured content carousel\" aria-roledescription=\"carousel\" data-a-display-strategy=\"single\" data-a-transition-strategy=\"slideCircular\" role=\"region\" class=\"a-begin a-carousel-container a-carousel-display-single a-carousel-transition-slideCircular aplus-image-carousel-container\"\u003e\n\u003cinput autocomplete=\"on\" type=\"hidden\" class=\"a-carousel-firstvisibleitem\"\u003e  \u003cdiv class=\"a-row a-carousel-controls a-carousel-row a-carousel-has-buttons a-carousel-overlay-buttons a-carousel-rounded-buttons\"\u003e\u003cdiv class=\"a-carousel-row-inner\"\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-left\"\u003ePrevious page\u003c\/div\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-center\"\u003e\u003cdiv class=\"a-carousel-viewport\" aria-roledescription=\"slide\"\u003e\u003col class=\"a-carousel\" role=\"list\"\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-card\" aria-setsize=\"4\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                     \u003cimg alt=\"black shades\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/0653f166-706b-4fd8-bdf6-343cf6a00d4a.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e  \u003c\/div\u003e      \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-card\" aria-setsize=\"4\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                     \u003cimg alt=\"brown shades\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/f23a8e75-f6a1-4bdf-9335-6926ab638b24.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e  \u003c\/div\u003e      \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-card\" aria-setsize=\"4\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                     \u003cimg alt=\"red shades\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/504f6ad0-8f35-4f97-b92a-c8b990c18960.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e  \u003c\/div\u003e      \u003c\/li\u003e      \u003cli aria-roledescription=\"slide\" class=\"a-carousel-card aplus-carousel-card\" aria-setsize=\"4\"\u003e \u003cdiv class=\"a-section a-spacing-none aplus-card-image\"\u003e                                     \u003cimg alt=\"blonde shades\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/09123130-6139-494c-8bc5-e6103f9fe885.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\"\u003e  \u003c\/div\u003e      \u003c\/li\u003e       \u003c\/ol\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv class=\"a-carousel-col a-carousel-right\"\u003eNext page\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e \u003cspan class=\"a-end aok-hidden\"\u003e\u003c\/span\u003e\n\u003c\/div\u003e  \u003cdiv id=\"aplus-carousel-actions-4\" aria-label=\"tablist section\" class=\"a-section aplus-carousel-actions\" role=\"tablist\"\u003e      \u003cbutton class=\"aplus-goto-btn aplus-goto-btn-4 aplus-active\" role=\"tab\" tabindex=\"0\" aria-selected=\"true\"\u003e\n                            \u003cspan class=\"aplus-carousel-index\"\u003e1\u003c\/span\u003e \u003cspan class=\"aplus-accent2 aplus-carousel-label\"\u003eBLACK SHADES\u003c\/span\u003e \u003c\/button\u003e\n                          \u003cbutton class=\"aplus-goto-btn aplus-goto-btn-4 \" role=\"tab\" tabindex=\"0\" aria-selected=\"false\"\u003e\n                            \u003cspan class=\"aplus-carousel-index\"\u003e2\u003c\/span\u003e \u003cspan class=\"aplus-accent2 aplus-carousel-label\"\u003eBRUNETTE SHADES\u003c\/span\u003e \u003c\/button\u003e\n                          \u003cbutton class=\"aplus-goto-btn aplus-goto-btn-4 \" role=\"tab\" tabindex=\"0\" aria-selected=\"false\"\u003e\n                            \u003cspan class=\"aplus-carousel-index\"\u003e3\u003c\/span\u003e \u003cspan class=\"aplus-accent2 aplus-carousel-label\"\u003eRED SHADES\u003c\/span\u003e \u003c\/button\u003e\n                          \u003cbutton class=\"aplus-goto-btn aplus-goto-btn-4 \" role=\"tab\" tabindex=\"0\" aria-selected=\"false\"\u003e\n                            \u003cspan class=\"aplus-carousel-index\"\u003e4\u003c\/span\u003e \u003cspan class=\"aplus-accent2 aplus-carousel-label\"\u003eBLONDE SHADES\u003c\/span\u003e \u003c\/button\u003e\n                           \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-6-three-column-comparison aplus-premium\" cel_widget_id=\"aplus-premium-module-6-three-column-comparison\" data-csa-c-id=\"jx690t-outw0j-pnvoq8-d2257\"\u003e\n                                         \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-6 aplus-container-1\"\u003e                                       \u003ch3 class=\"a-text-center aplus-heading aplus-h1 a-text-bold\"\u003e Your Guide to Choosing the Right Hair Color \u003c\/h3\u003e     \u003cdiv class=\"a-section a-spacing-none {'comparison-container'}\"\u003e \u003ctable class=\"a-normal\"\u003e \u003ctbody\u003e\n\u003ctr class=\"comparison-heading-row\"\u003e   \u003cth class=\"a-align-bottom\"\u003e                                       \u003cimg alt=\"\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/aa32a7d9-f50c-4d35-8593-8d00190916e1.__CR0,6,750,563_PT0_SX300_V1___.png\"\u003e                                          Permanent Hair Color        \u003c\/th\u003e    \u003cth class=\"a-align-bottom\"\u003e                                       \u003cimg alt=\"\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/9421c060-2904-4da3-b6f3-3bbe96d22de5.__CR0,21,750,563_PT0_SX300_V1___.png\"\u003e                                          Demi-Permanent Hair Color        \u003c\/th\u003e    \u003cth class=\"a-align-bottom\"\u003e                                       \u003cimg alt=\"\" src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/da232f2f-af0c-4dbf-9cdb-3e8e628c1221.__CR0,15,750,563_PT0_SX300_V1___.png\"\u003e                                          Semi-Permanent Hair Color        \u003c\/th\u003e   \u003c\/tr\u003e  \u003ctr\u003e   \u003ctd class=\"comparison-column\"\u003e                                       \u003cp class=\"aplus-p3 a-text-bold\"\u003e Radiant Cream Color \u003c\/p\u003e                                       \u003cp class=\"aplus-p3\"\u003e Long-lasting color that grows our with natural hair growth. \u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                       \u003cp class=\"aplus-p3 a-text-bold\"\u003e ColorWonder \u003c\/p\u003e                                       \u003cp class=\"aplus-p3\"\u003e Low-commitment color that lasts up to 25 washes. \u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                       \u003cp class=\"aplus-p3 a-text-bold\"\u003e Color Reviving Gloss \u003c\/p\u003e                                       \u003cp class=\"aplus-p3\"\u003e Short-term color that gradually fades over several washes. \u003c\/p\u003e    \u003c\/td\u003e   \u003c\/tr\u003e  \u003ctr\u003e   \u003ctd class=\"comparison-column\"\u003e                                       \u003cp class=\"aplus-p3 a-text-bold\"\u003e Up to 100% Gray Coverage \u003c\/p\u003e                                       \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eChoose your shade based on your color goals and desired gray coverage.\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                       \u003cp class=\"aplus-p3 a-text-bold\"\u003e Perfect for Blending Grays \u003c\/p\u003e                                       \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eChoose N shades for gray blending or non-N shades to darken or enhance color.\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                       \u003cp class=\"aplus-p3 a-text-bold\"\u003e Not Indended for Gray Coverage \u003c\/p\u003e                                       \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003eRevive faded color and tone brassiness while adding brillant shine.\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e   \u003c\/tr\u003e  \u003ctr\u003e   \u003ctd class=\"comparison-column\"\u003e                                                                      \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eBest For\u003c\/span\u003e: Full gray coverage, long-term color changes, lightening hair\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                                                      \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eBest For\u003c\/span\u003e: Enhancing tone, blending early grays, trying new shades\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                                                      \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eBest For\u003c\/span\u003e: Refreshing faded color, toning brassiness, boosting shine\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e   \u003c\/tr\u003e  \u003ctr\u003e   \u003ctd class=\"comparison-column\"\u003e                                                                      \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eColor Result\u003c\/span\u003e: Rich, multi-dimensional permanent color\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                                                      \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eColor Result\u003c\/span\u003e: Softer, more flexible color change with shine\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                                                      \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eColor Result\u003c\/span\u003e: Sheer tint + shine enhancement\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e   \u003c\/tr\u003e  \u003ctr\u003e   \u003ctd class=\"comparison-column\"\u003e                                                                      \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eIdeal User\u003c\/span\u003e: Someone wanting consistent signature color or strong gray coverage\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                                                      \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eIdeal User\u003c\/span\u003e: Someone wanting flexibility or less maintenance\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e    \u003ctd class=\"comparison-column\"\u003e                                                                      \u003cp class=\"aplus-p3\"\u003e \u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eIdeal User\u003c\/span\u003e: Someone refreshing salon color between appointments\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003e    \u003c\/td\u003e   \u003c\/tr\u003e  \u003c\/tbody\u003e\n\u003c\/table\u003e \u003c\/div\u003e \u003c\/div\u003e      \u003c\/div\u003e\n\n         \u003cdiv class=\"celwidget aplus-module premium-module-11-faq aplus-premium\" cel_widget_id=\"aplus-premium-module-11-faq\" data-csa-c-id=\"xec3ti-pg2zzt-s6dra4-uag1br\"\u003e\n                                                                                                            \u003cdiv class=\"a-section a-spacing-none premium-aplus premium-aplus-module-11\"\u003e \u003cdiv data-faq-block=\"6\" class=\"a-section a-spacing-none aplus-container-2 faqs-container 6\"\u003e  \u003cul class=\"faq-list\"\u003e\n                    \u003cli id=\"faq-qa-pair-0\" class=\"faq-block\"\u003e\n                            \u003ch3\u003e\n                                \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-0\" aria-expanded=\"false\"\u003e\n                                                                      \u003cp class=\"aplus-question aplus-p1\"\u003e How do I keep color fresh after using Madison Reed Radiant Cream color? What products work with Madison Reed color? \u003c\/p\u003e    \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n                                \u003c\/span\u003e  \n                            \u003c\/h3\u003e\n                                                              \u003cp class=\"aplus-answer aplus-p2\"\u003e Complete your color routine with the Madison Reed color system. For best results, use Root Perfection for gray touch-ups, Color Reviving Gloss to refresh tone \u0026amp; shine, and ColorSolve Shampoo \u0026amp; Conditioner to maintain vibrant, healthy-looking color.  \u003c\/p\u003e    \u003c\/li\u003e\n                         \u003cli id=\"faq-qa-pair-1\" class=\"faq-block\"\u003e\n                            \u003ch3\u003e\n                                \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-1\" aria-expanded=\"false\"\u003e\n                                                                      \u003cp class=\"aplus-question aplus-p1\"\u003e How do I choose the best shade for me? What if I pick the wrong shade? \u003c\/p\u003e    \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n                                \u003c\/span\u003e  \n                            \u003c\/h3\u003e\n                                                              \u003cp class=\"aplus-answer aplus-p2\"\u003e Take our quick Color Quiz on Madison Reed's website for a pro match. It considers your current color, roots, and goals to guide you to the perfect shade.  You can also reach out to our team of licensed cosmetologists who can help! 1.866.817.0814 \u003c\/p\u003e    \u003c\/li\u003e\n                         \u003cli id=\"faq-qa-pair-2\" class=\"faq-block\"\u003e\n                            \u003ch3\u003e\n                                \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-2\" aria-expanded=\"false\"\u003e\n                                                                      \u003cp class=\"aplus-question aplus-p1\"\u003e How long does it last \u0026amp; how often should I color? \u003c\/p\u003e    \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n                                \u003c\/span\u003e  \n                            \u003c\/h3\u003e\n                                                              \u003cp class=\"aplus-answer aplus-p2\"\u003e Color lasts until hair grows out but fades over time. Most people reapply every 4–6 weeks. Use color-safe care to keep color vibrant.  Be sure to subscribe to keep your color fresh! Most customers set their reorder frequency to every 6 weeks. \u003c\/p\u003e    \u003c\/li\u003e\n                         \u003cli id=\"faq-qa-pair-3\" class=\"faq-block\"\u003e\n                            \u003ch3\u003e\n                                \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-3\" aria-expanded=\"false\"\u003e\n                                                                      \u003cp class=\"aplus-question aplus-p1\"\u003e Does this cover stubborn gray hair?  Do all shades provide 100% gray coverage? \u003c\/p\u003e    \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n                                \u003c\/span\u003e  \n                            \u003c\/h3\u003e\n                                                              \u003cp class=\"aplus-answer aplus-p2\"\u003e Choose Knockout Collection shades (NNN\/NNA) with extra pigment for stubborn grays. For resistant grays, process 45 minutes instead of 35.  The vibrant shades (R\/RV\/RR\/RC\/CC) do not provide 100% gray coverage)  \u003c\/p\u003e    \u003c\/li\u003e\n                         \u003cli id=\"faq-qa-pair-4\" class=\"faq-block\"\u003e\n                            \u003ch3\u003e\n                                \u003cspan data-faq-question=\"\" role=\"button\" tabindex=\"0\" aria-controls=\"faq-4\" aria-expanded=\"false\"\u003e\n                                                                      \u003cp class=\"aplus-question aplus-p1\"\u003e Can this lighten my existing hair color? \u003c\/p\u003e    \u003cspan class=\"faq-arrow\" aria-label=\"\"\u003e\u003c\/span\u003e\n                                \u003c\/span\u003e  \n                            \u003c\/h3\u003e\n                                                              \u003cp class=\"aplus-answer aplus-p2\"\u003e Yes, up to 2 levels on natural hair. It cannot lighten already-colored hair. For bigger changes, try Prime for Perfection or visit a Color Bar. \u003c\/p\u003e    \u003c\/li\u003e\n                      \u003c\/ul\u003e\n        \u003c\/div\u003e \u003c\/div\u003e       \u003c\/div\u003e\n\n        \u003c\/div\u003e","brand":"Giftexx","offers":[{"title":"Default Title","offer_id":45137208410288,"sku":null,"price":64.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/6901\/7520\/files\/81R-OmDo9CL._SL1500.jpg?v=1780373187","url":"https:\/\/giftexx.com\/products\/madison-reed-radiant-hair-color-kit-7rc-light-ginger-red-ppd-free-ammonia-free-permanent-dye-1-pack","provider":"Giftexx","version":"1.0","type":"link"}